Keenan Pascal


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Currently enjoying the role of CEO at Token Naturals, a rapidly-growing extraction and product development startup in the Canadian cannabis industry. I lead a team that is building a comprehensive facility in central Edmonton in the lead up to producing a range of extracted cannabis products.

I also co-created and now lead Token Bitters, a line of artisanal aromatic bitters targeted at the Canadian adult-use beverage market.

After completing an MBA at the Sauder School of Business at the University of British Columbia and transitioning out of the financial industry, I became a co-founder of the company, bringing with me eight years of experience in finance and consulting paired with over a decade of entrepreneurial endeavours.